Now, we are leading you to the back end of social media and other digital platforms – to the world of analytics. Those analytic tools allows you to dive in and understand what made digital advertising so powerful today.
With expertise we provided, you will be able to further improve your communication strategies, find interesting and valuable things about your audience, read in between the lines reasons why they interact with you, make your messages more effective and upgrade your execution plan.
Picture No. 10. Reasons to define target audience
You went a long way to reach this point and created a major part of your communication strategies. Before we proceed, every analytic tool starts with your audience, therefore it would be good to go back to the segmentation of your target audience. In the Picture No. 10 three most important reasons to do this part properly are listed.
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Following: Select your audience using social media analytic tools
Full Index
Mission and Vision of your organization
TASK I: Mission and vision formulation
Communication basis – Prepare your project for communication strategy
STEP 2: Business model and Mission model Canvas
TASK II: Practicing Mission Model Canvas
STEP 3: Segments of your target group
STEP 5: Communication and conversation
Plan the timeline of communication and phases of different content
TASK VI: Gain your visual vocabulary
Visualization in digital world by the power of digital tools
Select your audience using social media analytic tools
What Channels are Your Audiences Using
TASK VII – Create timetable of your activities
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